Diamonds Forever New Zealand Diamond Engagement Ring Specialist

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Why Choose Diamonds Forever®?

We Set the Standard, the rest of the world has to catch up


There are many reasons why you should talk to us about your diamond engagement ring, and here are just a few:


Personal Service

Jayne created Diamonds Forever® with the goal of offering a very personal service her reputation is the most important thing, and she will go out of her way to provide you with the best possible experience.


Creating Memories

Diamonds Forever® will work closely with you to create a unique diamond engagement ring that you will treasure as an heirloom. We want you to look back in years to come and cherish the memory we helped to create.


Only the Best Diamonds

Diamonds are very unique (just like we are!), and many have the same specifications yet look quite different when you really see them. We carry our own diamond stock here in New Zealand, and the diamonds we purchase are selected for us by our suppliers, who know we expect the very best.


Handmade Jewellery

At Diamonds Forever we only hand make our diamond rings. We feel that an engagement ring is very special, and therefore you deserve to have the very best.


Don't settle for the mass produced rings that you find in the majority of jewellers nowadays. There is a big difference in manufactured rings; being made from a moulding and then mass produced. All of our rings are handmade here in New Zealand by our Master Jewellers.


Someone You Can Trust

Diamonds Forever® was one of the first online diamond engagement ring websites, and has now been in business for over seven years. Jayne herself has been in the high-end jewellery business for over 20 years, working in manufacturing, design and retail. With a wealth of knowledge and experience, you can trust Diamonds Forever® to create a ring you will cherish for a lifetime.


Hundreds of Happy Customers

We know we are providing great value because our clients keep coming back for wedding rings and other jewellery, and regularly refer their friends. Around 80% of our business comes from word of mouth referrals (which is a very powerful source of advertising!), so we must be doing something right!



We are always looking for ways to innovate and provide more value to our customers. Very soon we will be launching Diamondgirl New Zealand Ltd, providing an extended range of beautiful jewellery including pendants, necklaces, earrings, bracelets, bangles and more!



View our Engagement rings.



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